Creative Concept & Design.
Bold and moving concepts. Eye-popping designs.
Thinking out-of-the-box --- all aimed at injecting life
into your brands, and putting it at the forefront of consumer consciousness.
Logos and Collaterals
A logo is a graphical element, (that, together with its logotype (a uniquely set and arranged typeface) form a trademark or commercial brand. Typically, a logo\'s design is for immediate recognition, inspiring trust, admiration, loyalty and an implied superiority. The logo is one aspect of a company\'s commercial brand, or economic entity, and its shapes, colors, fonts, and images usually are different from others in a similar market. Logos are also used to identify organizations and other non-commercial entities.
Packaging
Packaging is the science, art and technology of enclosing or protecting products for distribution, storage, sale, and use. It also refers to the process of design, evaluation, and production of packages. Package labelling or labeling is any written, electronic, or graphic communications on the packaging or on a separate but associated label.
Flyers
Also referred to as a pamphlet, it is a single page leaflet.
Brochure Design
A brochure or pamphlet is a leaflet advertisement used to promote locations, events, hotels, products, services, etc. They are usually succinct in language and eye-catching in design. In hotels and other places that tourists frequent, brochure racks or stands may suggest visits to amusement parks and other points of interest.
Posters and Calendars
A poster is any large piece of printed paper designed to be attached to a wall or vertical surface. Typically posters include both textual and graphic elements, although a poster may be either wholly graphical or wholly textual. Posters are designed to be both eye-catching and convey information. Posters may be used for many purposes, and they are a frequent tool of advertisers (particularly of events, musicians and films), propagandists, protestors and other groups trying to communicate a message.
A calendar is a system of organizing days for a socially, religious, commercially, or administratively useful purpose. A full calendar system has a different calendar date for every day. The simplest calendar system just counts days from a reference day.
Float
A decorated vehicle or platform, animal- or man-drawn or motorized, used in a festive parade.
Banners and Billboards
Lamppost banners - measuring 3 feet x 9 feet, the banners are mounted on either lamppost or street signs along major and secondary roads. Not only do they take the message closer to the point of sale, they are also a constant reminder on what brands, products and services are available to the consumers, 24 hours a day, 7 days a week. Pedestrian overpass billboards (pobs) --- strategically mounted on pedestrian overpass that crisscross the city\'s major streets, with sizes ranging from 7 ft x 30 ft, backlit or frontlit, they take the message right in the middle of the busy metropolis.
Newsletters
A newsletter is a regularly distributed publication generally about one main topic that is of interest to its subscribers. Many newsletters are published by clubs, churches, societies, associations, and businesses, especially companies, to provide information of interest to their members, customers or employees. General attributes of newsletters include news and upcoming events of the related organization, as well as contact information for general inquiries.
Print Ads
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Storyboard / TVC
Storyboards are graphic organizers such as a series of illustrations or images displayed in sequence for the purpose of previsualizing a motion graphic or interactive media sequence, including website interactivity.
A television advertisement, advert or commercial is a form of advertising in which goods, services, organizations, thoughts, etc. are promoted via the medium of television. Most advertisements are produced by an outside advertising agency and airtime is purchased from a Media Agency or direct from the TV channel or network.
Radio Commercials
A radio commercial is a form of advertising in which goods, services, organizations, ideas, etc. are promoted via the medium of radio. Many commercials are produced by an outside ad agency or radio production company and, airtime is purchased from a station or network in exchange for sponsorship of its programming.
Websites
A website (alternatively, web site or Web site) is a collection of Web pages, images, videos or other digital assets that is hosted on one or several Web server(s), usually accessible via the Internet, cell phone or a LAN. A Web page is a document, typically written in HTML, that is almost always accessible via HTTP, a protocol that transfers information from the Web server to display in the user\'s Web browser. All publicly accessible websites are seen collectively as constituting the \"World Wide Web\".
Photographic Printing
Photographic printing is the process of producing a final image for viewing, usually on sensitized paper from a previously prepared photographic negative.
Tarpaulin
A tarpaulin or tarp is a large sheet of strong, flexible, water resistant or waterproof material, often cloth such as canvas or polyester coated with plastics such as latex or PVC. Tarps often have reinforced grommets at the corners and along the sides to form attachment points for rope, allowing them to be tied down or suspended. Inexpensive modern tarps are made from woven polyethylene; this material is so associated with tarps that it has become known as polytarp.
Stickers
Stickers
Panaflex Signage
A kind of flexible substrate that offer the versatility of printing or decorating to make indoor and outdoor graphics used on backlit signs, front-lit signs, awnings, fascia, canopies, seamed pylons and banners.
Reflectorized Digital Tarpaulin
Reflectorized Digital Tarpaulin
Media buying is strategic planning, negotiation and buying of print media, television, and radio.
Once a client has set a budget, identified exactly who you are trying to target and exactly which medium to use, along with identifying the desired TV, Radio or publications, and have created an appropriate media schedule, there is need to purchase the media.
Based on the agreed creative strategy, a mix of print, TV, radio and outdoor media forms is established. This serves as the guide or road map for the implementation, monitoring and evaluating the effectivity of the advertising and promotional campaign.
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